Höjdmeter

client

Outdoor- and skistore, Höjdmeter

Role

Socia media & Content creator

Services

Digital Communication

Content Creation

Social Media

Brand Storytelling

About the brand

Höjdmeter is a ski and outdoor store based in Kiruna, northern Sweden, specializing in freeride, ski touring and mountain lifestyle. Rooted in the Arctic landscape and outdoor culture of the north, the brand combines technical expertise, community and adventure through a strong passion for skiing, mountains and life outdoors.

My Role

My role focused on creating engaging social media content and developing graphic material for events hosted by the store, including Svenska Skidpremiären and Myrsyran. Through content creation, campaign material and digital communication, the goal was to increase brand awareness, strengthen the connection to the outdoor and ski community, and drive sales both online and in-store.

I also worked with visual storytelling and social media content to reflect the brand’s identity, mountain lifestyle and passion for skiing and outdoor culture.

Tools

Figma

Adobe Creative Suite

Edits

Canva

Instagram

WordPress / Divi